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Reduce the ‘Dark Matter of Work’ with Increased Workflow Process VisibilityReduce the ‘Dark Matter of Work’ with Increased Workflow Process Visibility

Wrike founder and CEO Andrew Filev unpacks the cost of work complexities caused by the digital era and accelerated transformations.

Dana Casielles

July 7, 2022

3 Min Read
Reduce the ‘Dark Matter of Work’ with Increased Workflow Process Visibility
Image: Metta foto - Alamy Stock Photo

Time is money, and work management platform Wrike has identified exactly how much money inefficient workflow is costing American businesses: somewhere between $52 and $60 million annually.

 

These inefficiencies are caused by unproductive meetings, duplicate efforts, and unclear direction – something Wrike calls the “dark matter of work.” And in a new research report, Dark Matter of Work: The Hidden Cost of Work Complexities, the company further expanded on the financial implications of cumbersome work processes.

 

But what defines the ‘Dark Matter of Work,’ and how does this hinder employee productivity? No Jitter tapped Andrew Filev, founder and CEO of Wrike, to find out because if organizations can identify their own dark matter, they can understand its impact and take avoidable action.

 

"It's an interesting metaphor that struck me one day," Filev said, referring to CERN's definition of dark matter as the "invisible" content that accounts for 95% of the universe's mass. "This [metaphor] is comparable to today's workflows and digital work in general." Wrike polled 2,800 business leaders and knowledge workers to determine the underlying causes of work complexities and the severity of their impact on businesses, teams, and individuals.

 

According to the respondents, 55% of the work that takes place within an organization isn’t visible to key stakeholders—and this invisible work costs organizations up to $60 million a year in wasted time, delayed or canceled projects, and employee churn.

 

“I’ve noticed a disconnect between what companies formally define as their workflows,” Filev said. Data shows that the average knowledge worker sends and receives 295 work-related messages each day. “There’s a lot of work that travels through [Slack] messages, Zoom calls, and spreadsheets that are the actual workflow for that organization, but the company doesn't think about them this way,” Filev added.

 

Wrike’s data says shared workspaces that streamline efforts and break down silos can help, and work management software can be part of that shared workspace. “Teams get a holistic view of projects in play and can work as one, and business leaders have full visibility in order to better understand how work supports strategic initiatives and organizational goals,” Filev said.

 

That visibility is found in a work management platform, Filev explained. “If you have customers, you want to have a customer relationship management system where you put the data—if you have files, you need to have a file system where you put that data—same was the work your projects, your workflows, if you have them.” He said that “80% of work should be visible” and explained that leaders must do things like resource management, where if somebody's overworked, you're trying to rebalance it with other people.”

 

Filev emphasized that there’s an “alarmingly low level of visibility amongst knowledge workers and leaders. “Many knowledge workers feel burnt out—and that started to appear before pandemic—but then in pandemic greatly escalated,” he said. “Due to this reality where people are overwhelmed with digital work, there's not enough visibility and control, and instead of us controlling that work, that work controls us.”

About the Author

Dana Casielles

Dana Casielles is an associate editor and blogger for No Jitter, Informa Tech's online community for news and analysis of the enterprise convergence/unified communications industry.

Before transitioning into this role, Dana worked as a digital content specialist to help a small business rebrand and build a better reputation. Prior to this, she briefly held a position as a copywriter for Career Education Corporation, where she served as a point of contact for marketing and strategic communications for three separate brands. 

Prior to testing the waters of the higher education and genetic testing industries, she was a copywriter for Internet Brands, a company that operates online media, community, and e-commerce sites in vertical markets. Here, she led the development of content and social media initiatives to drive new business, social engagement, website traffic, lead nurturing, and lead generation. 

Dana earned her Bachelor's degree from Columbia College Chicago. In her spare time, you'll find her freelancing, journaling, keeping her Hemingway cat entertained, or whipping up something in the kitchen.