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What’s Old is Old: POTS Lines RevisitedWhat’s Old is Old: POTS Lines Revisited

There are a few options for keeping POTs going in 2024 – but those with existing POTS line services today should still take an aggressive approach to phasing them out.

Irwin Lazar

August 26, 2024

3 Min Read
What’s Old is Old: POTS Lines Revisited

Despite the massive shift to VOIP over the last 20 years or so, Plain Old Telephone Service (aka “POTS”) delivered over copper lines continues to serve a purpose in enterprise telecommunications. As of last year, the FCC estimated that there were still more than 40 million POTS lines in use within the United States alone.

 

Why POTS Surivives

The continued use of POTS lines is driven by a number of factors:

  • Long-standing challenges related to using VoIP for fax

  • Specialty use cases for analog lines that require high reliability and local PSTN handoff, such as alarms, point-of-sale systems, paging systems, monitoring systems, and elevator phones

  • Local access to 911 call centers

  • Backup access to network devices for remote management

  • Remote site calling survivability in the event of a network outage

  • Support for small branch offices with minimal telecommunications needs

However, the POTS line market continues to shrink (from a high of more than 120 million lines). As such, most carriers no longer want to offer such services, preferring instead to focus on VoIP or wireless communications. Recent deregulation in the US, along with retirement mandates in Europe, are either increasing the cost of POTS lines or raising the prospect of full decommissioning. As reported earlier this year by CNN, AT&T has applied to the California Public Utilities Commission to allow it decommission its remaining POTS lines, currently serving almost 600,000 residential and business customers. None of this is new. Previous NoJitter posts by Aaron Storeman and Phil Edholm in 2022 raised the alarms for telecommunications managers and encouraged proactive action to prepare for rising costs, and to evaluate alternative approaches. Still, large numbers of POTS lines remain in use as telecom managers haven’t found suitable alternatives, are comfortable paying the rising cost, or haven’t taken the time to develop a POTS migration strategy.

 

New Options For POTS Replacement

Alternatives to POTS come in many forms. These options include, but are not limited to:

  • Investing in Analog Telephony Adapters (ATAs) that allow one to connect analog phones and other devices requiring PSTN access to a VOIP service

  • Using eFax services to eliminate the need for traditional fax machines

  • Doing nothing and paying the ever-rising cost of POTS lines until such lines are no longer available

Vendors and service providers including Alianza, Lumen, Ooma, and RingCentral have delivered a new option: Wireless POTS line replacement services.

These typically provide customers with a device to be installed on the premises. The device will, at a minimum, include both an analog port to connect to the legacy endpoint and wireless connectivity across LTE or 5G data networks. It may also support wired and/or wireless Ethernet connectivity. An included battery provides long survivability in the event of a power outage. Devices may either integrate the legacy analog endpoint with the provider’s VOIP service, or may function in a stand-alone fashion supporting on-demand callout when necessary (e.g. for an alarm system). Devices designed for critical use will usually support appropriate fire and life-safety resiliency standards (e.g., NFPA 72 and UL 864). Pricing varies but typically starts with a base monthly fee ($70 in the case of RingCentral’s offering), potentially with a per-call fee as well.

 

Next Steps

Those with existing POTS line services today should take an aggressive approach to phasing them out given the shrinking availability and rising cost of existing POTS offerings. New wireless options provide additional choice, though some endpoints may be supported through simple ATAs, or by replacing dedicated fax with eFax.

About Metrigy: Metrigy is an innovative research and advisory firm focusing on the rapidly changing areas of workplace collaboration, digital workplace, digital transformation, customer experience and employee experience—along with several related technologies. Metrigy delivers strategic guidance and informative content, backed by primary research metrics and analysis, for technology providers and enterprise organizations

About the Author

Irwin Lazar

As president and principal analyst at Metrigy, Irwin Lazar develops and manages research projects, conducts and analyzes primary research, and advises enterprise and vendor clients on technology strategy, adoption and business metrics, Mr. Lazar is responsible for benchmarking the adoption and use of emerging technologies in the digital workplace, covering enterprise communications and collaboration as an industry analyst for over 20 years.

 

A Certified Information Systems Security Professional (CISSP) and sought-after speaker and author, Mr. Lazar is a blogger for NoJitter.com and contributor for SearchUnifiedCommunications.com writing on topics including team collaboration, UC, cloud, adoption, SD-WAN, CPaaS, WebRTC, and more. He is a frequent resource for the business and trade press and is a regular speaker at events such as Enterprise Connect, InfoComm, and FutureIT. In 2017 he was recognized as an Emerging Technologies Fellow by the IMCCA and InfoComm.

 

Mr. Lazar’s earlier background was in IP network and security architecture, design, and operations where he advised global organizations and held direct operational responsibility for worldwide voice and data networks.

 

Mr. Lazar holds an MBA from George Mason University and a Bachelor of Business Administration in Management Information Systems from Radford University where he received a commission as a Second Lieutenant in the U.S. Army Reserve, Ordnance Corps. He is a Certified Information Systems Security Professional (CISSP). Outside of Metrigy, Mr. Lazar has been active in Scouting for over ten years as a Scouting leader with Troop 1882 in Haymarket VA.