Vanessa is senior director of product marketing at Twilio, covering Messaging, Email, Voice, Video, SIP Trunking and Account Security. Prior to moving into this role, Vanessa ran marketing and hardware ecosystem partnerships for the IoT business at Twilio. Before Twilio, Vanessa was SVP of Customer Experience Insights at Bluewolf (a Salesforce consulting firm), and a Research VP at IDC, an industry analyst firm, where she spent six years building multiple research practice areas around collaboration, unified communications, social software and customer experience. Earlier in her career, Vanessa worked in various roles in government and banking in her home country of New Zealand.