Chad Elford is a proven UC and UCaaS solutions ambassador with over 20 years of experience in visual collaboration, unified communications, telecommunications, and cloud-based services and solutions. Elford has a unique blend of product marketing, portfolio management, technical consultation, and global product management roles within service providers (Tata Communications, Bell Canada), leading UC vendors (Nortel Networks) and audiovisual collaboration providers ( Polycom and Smart Technologies). Elford is passionate about technology that provides tangible benefits to organizations through improved engagement, enhanced collaboration, and increased productivity.