Sponsored By

From Brown Back to Brown: A Telecom Career UnfoldsFrom Brown Back to Brown: A Telecom Career Unfolds

In our first Women in Communications profile, Jeanne Spinosa, telecom manager at Brown University, reflects on her career and shares advice.

Beth Schultz

May 23, 2018

8 Min Read
No Jitter logo in a gray background | No Jitter

By title, Jeanne Spinosa is telecommunications manager at Brown University, where she oversees the telecommunications infrastructure serving faculty and staff. But title tells you little about Jeanne, the woman... an "accidental technologist" who credits her acting chops, outgoing personality, and overall smarts for seeing her through a 40-year career in the telecommunications industry.

JeanneSpinosa_300.pngAs Jeannie will tell you, her career in telecommunications began with a bit of serendipity. After graduating with a degree in psychology from Brown University, Jeanne worked in a couple of psychiatric hospitals with the idea that her next step would be getting an advanced degree in social work. While playing softball during these early post-college years, Jeanne bumped into a fellow Brown alum who was working at Rolm as a PBX trainer. The two kept in touch, and when her friend got promoted she recommended Jeanne as her replacement. By that time Jeanne had changed her mind about pursuing a career in social work, so she took the interview... and the rest is history.

At Rolm, Jeanne was responsible for training users on how to use the features and functions of PBXs, which at the time were newfangled. From Rolm she went to Prime Computer, moving from training to deployment as a phone system installation coordinator. Then she headed to The Info Group, where she helped this telecom expense management firm's clients keep track of their phone numbers and cable pairs -- and learned all about relational databases along the way.

Jeanne jumped the fence from the vendor side to the user side when one of her Info Group customers, Salve Regina University, needed a telecom manager. Nearly 25 years later that path has led her back to her alma mater, Brown. In a snapshot, here's her journey with user organizations:

  • Salve Regina University, eight years as telecom manager

  • State of Rhode Island, five years as telecom director -- and the opportunity to learn "all about politics and purchasing"

  • Johnson & Wales University, 10 years as telecom manager

  • Brown, where she's been managing telecom for the last four years

Jeanne, who I first met at Enterprise Connect a couple years back, is passionate about boosting women's visibility in the industry. This I've known from our first encounter, during which she deemed me a "rock star" because of my mainstage presence (as EC program co-chair and general session moderator) at the event. Her comment at the time -- "It's about time we saw a woman up there!" -- struck a chord. Fast-forward two years, and as we thought about launching a series of profiles on women in communications, Jeanne as a first choice seemed fitting. With a career that encompasses work at both vendor and user organizations, she has a wealth of experience to share.

What follows are snippets from our conversation on being a woman in communications.

On returning to Brown and her affinity with the school...
The opportunity to work where I graduated from was irresistible and wonderful. Plus, the starting point for my whole career in telecom, which I've been doing for about 40 years, connects to Brown, too, [when I met my former classmate all those years ago playing softball].

On why her friend recommended her as a PBX trainer, that first telecom job...
Because I'm outgoing and smart, and because I'm an actress (literally, since I was a kid, through college, and today I do community theater). When you're teaching someone, you're on stage, whether you're one on one or on a literal stage, standing in front of 300 people who work at MIT, [like I did while at Rolm] and telling them how to use their phones. And I'm brave... or, I don't know, just maybe foolhardy... but certainly having enough confidence to try it is in my personality.

On lessons learned from that first job at Rolm...
I was essentially hired as a teacher, to show people how to use their new computerized telephones. I started on a Monday, and I taught my first class on Friday. I learned, like all teachers, that you only have to be one step ahead of your students. Whenever anybody asked me, "Well what about that?" or "How does that work?" and I didn't know, I'd say, "Well let me go find out and then we'll both know."

That's kind of how everything has gone. In those days, we were in a groundbreaking time. Few people knew how [computerized telephony] worked, with so many moving parts. There was the telco part, the PBX part, the traffic analysis part, the logistics part... so it was all learning. And not like the learning you did being in college, but learning on the job. It was a lot of fun -- probably the most fun time of my career was that first job when everything was brand new.

On her roles and responsibilities at Brown today...
When I was hired as telecom manager [four years ago], my primary role was to get us off an old Nortel system and help move to VoIP. That's well underway. [But two things are making that challenge more complex. The first is] Brown's construction of new properties or renovation of properties and how [communications] infrastructure is involved in that. And now [a second] giant challenge is Verizon's 'network transformation,' or abandonment of cable. There's never a dull moment between those two giant challenges.

From a high level, we're like most universities. But from an infrastructure level, we're unique in trying to support two platforms at the same time -- making sure they're both upgraded, and that they still talk to each other, and then dealing with any new moving target that they throw at us. We're the only university in the country that's halfway on Nortel and halfway on Cisco, using 'magic background dialing' so nobody needs to know who's on what platform. In preparing every building for VoIP is installing Power over Ethernet and [uninterruptible power supplies] -- that's 284 buildings, and they keep building more buildings and shifting people around.

Mostly my constituents are faculty and staff, around 3,000 [users]. We do have an offer for the student body through soft clients -- Jabber, since we're a Cisco shop. We've had a few takers, and that's kind of fun.

Continue to next page: On challenges, proudest moments, and more

On being a woman in communications, yesterday and today...
At the beginning, when I was working as a vendor, most telecom managers were male. But when I switched over to become a telecom manager myself, I found an awful lot of other female telecom managers locally, here in Rhode Island. Most had started as switchboard operators, then were given more responsibilities. The next thing you know, they're the telecom managers because they knew pretty much everything that was going on. But I have not found that to be true nationally. In the ACUTA group that used to be very active [the Association for College & University Technology Advancement, dissolved in March 2017 after nearly five decades], women were in the minority -- maybe 30% women telecom managers. And, certainly, since I've been going to Enterprise Connect, I can see how few women there are in managerial roles.

I appreciate that you're trying to promote collaboration among women in telecommunications and IT management so that we know each other, and so that we can call upon each other, build relationships and grow trust in each other, ask questions of each other, and we can feel vulnerable -- if you will -- in not knowing but being able to ask.

On the biggest challenge of her career...
I'm not sure that the challenges [in general] have been different being a woman, and maybe that's because of who I am.

But we certainly know [the challenges women face with] salaries. I only have to look at the most recent statements about range of salaries for telecom managers to know how much more I would earn doing the same job as a male, so it would be nice to be paid properly. That said, I also know that working for higher ed pays less [for men and women], but I get benefits from that situation that may or may not outweigh pay -- generous vacations, and summer hours... things that add to work-life balance.

On her proudest moment...
My proudest moments are helping the underdog. At Johnson & Wales, we always had campuses that were neglected and hotel properties that people forgot about. My proudest moments were in convincing people to spend money on 'Cinderella' so she could have a dress for the ball and those glass slippers. It truly was like that, because they were these forgotten entities. We can laugh, but it's not funny. Taking care of Cinderella should be my thing.

On her advice for female empowerment...
Take a chance. Be assertive. Try anything once to see if it works. You can either fail or be successful, but if you don't try you'll never know. Develop relationships, and use those relationships to move something along. There's always a way to get something done.

Don't ask permission; seek forgiveness. And by this, I mean make your own decision -- a good decision. Again, it comes down to taking a chance.

On female mentorship...
I don't play a formal mentorship role, but I do have a few younger women I work with, and I listen to them talk, and I've read some of their emails, and I watch their style when we're working on projects and trying to get something accomplished. So I take it upon myself, and I ask (I always ask), 'May I make a suggestion? Are you OK if I suggest you do something differently?' And I'll say to them, 'If you phrase it a different way, it'll help you the get outcome you're looking for rather than leaving it to chance.' Don't be a victim; be the one who's driving the results.

It's not a 'hit you over head the with hammer' but a 'guide you with a velvet glove' kind of thing.

Would you like to share your career story with No Jitter as part of our Women in Communications series? Email me, and let's talk!

About the Author

Beth Schultz

In her role at Metrigy, Beth Schultz manages research operations, conducts primary research and analysis to provide metrics-based guidance for IT, customer experience, and business decision makers. Additionally, Beth manages the firm’s multimedia thought leadership content.

With more than 30 years in the IT media and events business, Beth is a well-known industry influencer, speaker, and creator of compelling content. She brings to Metrigy a wealth of industry knowledge from her more than three decades of coverage of the rapidly changing areas of digital transformation and the digital workplace.

Most recently, Beth was with Informa Tech, where for seven years she served as program co-chair for Enterprise Connect, the leading independent conference and exhibition for the unified communications and customer experience industries, and editor in chief of the companion No Jitter media site. While with Informa Tech, Beth also oversaw the development and launch of WorkSpace Connect, a multidisciplinary media site providing thought leadership for IT, HR, and facilities/real estate managers responsible for creating collaborative, connected workplaces.

Over the years, Beth has worked at a number of other technology news organizations, including All Analytics, Network World, CommunicationsWeek, and Telephony Magazine. In these positions, she has earned more than a dozen national and regional editorial excellence awards from American Business Media, American Society of Business Press Editors, Folio.net, and others.

Beth has a bachelor’s degree in journalism from the University of Illinois, Urbana-Champaign, and lives in Chicago.