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Twitter Chat: How Communications APIs Are Shaping the FutureTwitter Chat: How Communications APIs Are Shaping the Future

Join our live Enterprise Connect Twitter chat on Wednesday, March 1, from 3 to 4 p.m. ET, using the #ECchat hashtag.

Michelle Burbick

February 28, 2017

2 Min Read
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2017 has been called the year of the developer -- a statement that's hard to argue with as we see communications APIs and communications platform as a service (CPaaS) continue to gain mindshare in the enterprise. As Nemertes analyst Irwin Lazar shared with us recently, "UC leaders that proactively plan for growing use of APIs and CPaaS in 2017 will also find themselves better positioned to support digital transformation plans."

So how does an organization proactively plan for the rise of communications APIs and CPaaS? Well, an obvious answer would be registering for and attending Enterprise Connect, taking place March 27-30 in Orlando, Fla., as we have a full track aimed at demystifying communications APIs for enterprise IT leaders. The track comprises informative sessions like "When to Use Communications APIs -- and When Not To," a case studies session, and an industry executive mainstage panel, "APIs and Embedded Communications: The Wave of the Future? "

With Enterprise Connect a month away, you might want to start your prep now. To help, we've asked Mark Winther (@markwinther), group vice president and consulting partner at IDC, to join us for a Twitter chat tomorrow, March 1. He'll be on hand from 3:00 p.m. to 4:00 p.m. ET to share his expertise on questions such as: What are some of the leading and emerging use cases for communications APIs? What is the relationship between communications APIs and CPaaS? What are the differences between using communications APIs and traditional communications systems? How about the buy vs. build debate -- how do you know when to go with UCaaS versus CPaaS?

We'd love for you to participate in tomorrow's Enterprise Connect (@enterprisecon) Twitter chat, "Expert Insight: How Communications APIs Are Shaping the Future." Join us at 3:00 p.m. ET, and get your questions in front of one of the leading subject matter experts on communications APIs and CPaaS. Bring your questions, comments, and experiences, and take part in the live online discussion by using the hashtag #ECchat on each of your tweets.

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Mark will also be presenting on this topic at Enterprise Connect. He'll be leading the sessions, "Communications APIs: What They Are, Why They're Hot," "The Role of CPaaS in Mobilizing Enterprises," and "When to Use Communications APIs -- and When Not To."

Learn more about communications APIs at Enterprise Connect 2017, March 27 to 30, in Orlando, Fla. View the Communications APIs track, and register now using the code NOJITTER to receive $300 off an Entire Event pass or get a free Expo Plus pass.

About the Author

Michelle Burbick

Michelle Burbick is the Special Content Editor and a blogger for No Jitter, Informa Tech's online community for news and analysis of the enterprise convergence/unified communications industry, and the editorial arm of the Enterprise Connect event, for which she serves as the Program Coordinator. In this dual role, Michelle is responsible for curating content and managing the No Jitter website, and managing its variety of sponsored programs from whitepapers to research reports. On the Enterprise Connect side, she plans the conference program content and runs special content programs for the event.

Michelle also moderates Enterprise Connect sessions and virtual webinars which cover a broad range of technology topics. In her tenure on the No Jitter and Enterprise Connect teams, she has managed the webinar program, coordinated and ran the Best of Enterprise Connect awards program, and taken on special projects related to advancing women in the technology industry and promoting diversity and inclusion. 

Prior to coming to No Jitter, Michelle worked as a writer and editor, producing content for technology companies for several years. In an agency environment, she worked with companies in the unified communications, data storage and IT security industries, and has developed content for some of the most prominent companies in the technology sector.

Michelle has also worked in the events and tradeshows industry, primarily as a journalist for the Trade Show Exhibitors Association. She earned her Bachelor's degree from the University of Illinois at Chicago. She is an animal lover and likes to spend her free time bird watching, hiking, and cycling.