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Don't Let 'Cloud Crystals' Ruin Your User ExperienceDon't Let 'Cloud Crystals' Ruin Your User Experience

Your best plans won't help if you're connecting to inadequate cloud resources.

Matt Brunk

November 4, 2016

1 Min Read
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Your best plans won't help if you're connecting to inadequate cloud resources.

Many small and medium-sized businesses have already or are headed to the public cloud, yet they often don't undertake the necessary review of their providers. Sometimes, what ends up being in the cloud isn't always what a company might think, and the risk is in ending up with what amounts to a proprietary or silo solution rather than an open cloud service.

When evaluating cloud services, companies should consider a variety of factors, such as:

When users have to wait 100 seconds or longer to connect to a cloud-hosted service, they can become irritable. Their moods worsen when the session experiences latency moving in and out of the application.

Cloud services need the same amount of due diligence as premises-based solutions. Companies need to go through a thorough discovery process, especially when the solution involves customization or integration.

Many SMBs are always looking for cost-effective solutions, but lack the understanding or the resources to ensure cloud crystals don't erupt over them and damage their bottom lines and negatively impact customer relationships. The best infrastructure won't solve connecting to inadequate cloud resources, and the same is true of having the best cloud resources with inferior local infrastructure.

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About the Author

Matt Brunk

Matt Brunk has worked in past roles as director of IT for a multisite health care firm; president of Telecomworx, an interconnect company serving small- and medium-sized enterprises; telecommunications consultant; chief network engineer for a railroad; and as an analyst for an insurance company after having served in the U.S. Navy as a radioman. He holds a copyright on a traffic engineering theory and formula, has a current trademark in a consumer product, writes for NoJitter.com, has presented at VoiceCon (now Enterprise Connect) and has written for McGraw-Hill/DataPro. He also holds numerous industry certifications. Matt has manufactured and marketed custom products for telephony products. He also founded the NBX Group, an online community for 3Com NBX products. Matt continues to test and evaluate products and services in our industry from his home base in south Florida.