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WorkSpace Wednesday: Reshaping Collaborative SpacesWorkSpace Wednesday: Reshaping Collaborative Spaces

As they re-occupy offices, many companies will increase support for activity-based working, team-based workspaces, and event spaces. Are you ready?

Beth Schultz

June 23, 2021

2 Min Read
Photo of workers collaborating in office
Image: F8studio - stock.adobe.com

As companies plan for post-pandemic office re-occupancy, many are gravitating toward a hybrid work model that has employees coming into the office for collaborative teamwork and leaving their focused, heads-down tasks for the days they’re working from home. Some employees love the flexibility this provides, while others see it as too inflexible — meaning, they’d much prefer either to be able to work exclusively from home or always from the office. Few companies can escape this thorny issue.

 

In planning for the hybrid work model, the onus is on enterprise IT leaders to accommodate different types of collaborative work, be that one on one, team-based, all in-person or all-remote, a mix of in-person and remote, and with or without technology. And, as we regularly discuss on our sister site, WorkSpace Connect, at times this means coordinating with facilities/real estate and HR leaders to ensure an approach that takes technology, space, and policy into account.

 

Some of the latest thinking on changing up the office for more collaborative work comes out of commercial real estate firm CBRE and its occupancy management research, as shared in the recent WorkSpace Connect post, “RTO: Come Back for the Amenities & Connections.” For example, as explained in the post based on insight from Susan Wasmund, the firm’s senior managing director and global occupancy lead, CBRE sees many of its clients shifting the distribution of workspaces within their offices from “me” to “we” orientations.

 

According to Wasmund, 86% of CBRE’s occupancy management accounts surveyed were either mobilizing or considering mobilizing around activity-based working, an approach that allows employees to pick where within an office they work on a day-to-day basis based on their tasks at hand. “Clients that … have always struggled with giving up their one-to-one [seating] ratios are now all of a sudden embracing it,” she added during her presentation.

 

But, activity-based working is just the start. What CBRE sees catching on even more, she said, is team-based and event-based work design models — meaning, that shift from me to we spaces, to accommodate collaborative teamwork and all-hands-on events. Today, the event-based workspace is the most progressive model, with perhaps 15% of space dedicated to me activities and 55% for we activities (plus 25% of space for support and amenities). Getting the space allotment right, Wasmund suggested, will help “magnetize people into the office. They need … to come back for the culture and the connection with their peers.”

 

Of course, space is just one prong. Do your communications and collaboration strategy and technology choices account for the need for increased team and event spaces?

EC21_logo_fulldates_noV_vert_CMYK_225.jpgLearn more about workplace strategies at Enterprise Connect this September. Use the promo code NJAL200 to save $200 off your registration.

 

About the Author

Beth Schultz

In her role at Metrigy, Beth Schultz manages research operations, conducts primary research and analysis to provide metrics-based guidance for IT, customer experience, and business decision makers. Additionally, Beth manages the firm’s multimedia thought leadership content.

With more than 30 years in the IT media and events business, Beth is a well-known industry influencer, speaker, and creator of compelling content. She brings to Metrigy a wealth of industry knowledge from her more than three decades of coverage of the rapidly changing areas of digital transformation and the digital workplace.

Most recently, Beth was with Informa Tech, where for seven years she served as program co-chair for Enterprise Connect, the leading independent conference and exhibition for the unified communications and customer experience industries, and editor in chief of the companion No Jitter media site. While with Informa Tech, Beth also oversaw the development and launch of WorkSpace Connect, a multidisciplinary media site providing thought leadership for IT, HR, and facilities/real estate managers responsible for creating collaborative, connected workplaces.

Over the years, Beth has worked at a number of other technology news organizations, including All Analytics, Network World, CommunicationsWeek, and Telephony Magazine. In these positions, she has earned more than a dozen national and regional editorial excellence awards from American Business Media, American Society of Business Press Editors, Folio.net, and others.

Beth has a bachelor’s degree in journalism from the University of Illinois, Urbana-Champaign, and lives in Chicago.