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Meeting Mandate: Get Creative with Policy & TechnologyMeeting Mandate: Get Creative with Policy & Technology

Addressing fatigue takes a bit of both

Beth Schultz

July 20, 2021

3 Min Read
Meeting Mandate: Get Creative with Policy & Technology

My colleague Eric Krapf recently shared the story of an event operations team that set up a four-hour video "meeting" in Microsoft Teams so that everyone could see and shout out to one another as they ramped up for an upcoming show. Typically, they'd have been in person at this juncture, and this, they figured, was the next best thing, Eric described.

As Eric suggested, more graceful technology options for this sort of always-on meeting are available, both in video and audio variants. A company called Collaboration Squared, for example, offers an immersive in-office videoconferencing portal that, when deployed across locations, lets team members in one office "knock" to get the attention of and collaborate with the team connected on the other side. Adapted for the work-from-home shift, this Video Window is also available in app form for PC, Mac, and Linux machines. In this case, remote team members can toggle the app's video, camera, and audio feeds on and off throughout the day as they need to communicate with each other (see my May 2020 post, "Knock, Knock: Let's Huddle, Virtually").

Similarly, we've seen communications and collaboration app makers jump onto the always-on trend. In this case, voice is the go-to. Late last month, for example, team collaboration vendor Slack introduced a feature it calls Huddles. As described on our sister site, No Jitter, Slack designed Huddles as a "digital alternative to spontaneous collaboration moments in an office."

With Huddles, workers can join audio meetings and share their screens in any Slack channel or direct message. As many as 50 participants can jump into and out of these always-on conversations, Slack said. Cloud communication providers Dialpad and RingCentral have introduced similar functionality in the last couple of weeks.

Beyond facilitating the type of at-the-ready scenario described in the opening, I would hope that accessibility to such technology options might help combat the pressing issue of video meeting fatigue that so many companies are trying to solve. Or, I should say, I would hope they become part of the arsenal for combatting the challenge. This issue requires policy, too; the way I see it, this isn't an either/or situation. With the likelihood of the hybrid combo of in-office and remote work, video meetings will only become more entrenched within the enterprise. Fending off any more serious meeting fatigue than already witnessed will take a mix of collaboration technology and smart policy.

So, yes, set the corporate meeting defaults to 25 and 50 minutes, rather than 30 and 60; companywide, establish core hours during the workday for meetings, allowing plenty of time for productive work outside of that designated time; and institute one day free of internal meetings, like no-meeting Fridays. But also get creative on the technology side.

Learn more about the evolution of video meetings, collaboration, and hybrid work at Enterprise Connect 2021, coming to Orlando, Fla., Sept. 27-29. As a WorkSpace Connect reader, use the code WSCAL200 to save $200 off your registration.

About the Author

Beth Schultz

In her role at Metrigy, Beth Schultz manages research operations, conducts primary research and analysis to provide metrics-based guidance for IT, customer experience, and business decision makers. Additionally, Beth manages the firm’s multimedia thought leadership content.

With more than 30 years in the IT media and events business, Beth is a well-known industry influencer, speaker, and creator of compelling content. She brings to Metrigy a wealth of industry knowledge from her more than three decades of coverage of the rapidly changing areas of digital transformation and the digital workplace.

Most recently, Beth was with Informa Tech, where for seven years she served as program co-chair for Enterprise Connect, the leading independent conference and exhibition for the unified communications and customer experience industries, and editor in chief of the companion No Jitter media site. While with Informa Tech, Beth also oversaw the development and launch of WorkSpace Connect, a multidisciplinary media site providing thought leadership for IT, HR, and facilities/real estate managers responsible for creating collaborative, connected workplaces.

Over the years, Beth has worked at a number of other technology news organizations, including All Analytics, Network World, CommunicationsWeek, and Telephony Magazine. In these positions, she has earned more than a dozen national and regional editorial excellence awards from American Business Media, American Society of Business Press Editors, Folio.net, and others.

Beth has a bachelor’s degree in journalism from the University of Illinois, Urbana-Champaign, and lives in Chicago.