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Digital Workplace: All About the EcosystemDigital Workplace: All About the Ecosystem

In the first of an ongoing video series, two Omdia analysts explain their views on the digital workplace.

Beth Schultz

June 24, 2021

2 Min Read
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As a business and technology concept, "digital workplace" has become increasingly important over the last year. Yet, how your enterprise defines the digital workplace may very well be dramatically different from any other company's definition, as Adam Holtby, a principal analyst covering enterprise mobility and the digital workplace for research firm Omdia, says.

Holtby and his colleague, Tim Banting, practice leader for Omdia's digital workplace research, have launched a new video series aimed at deciphering the digital workplace and providing guidance on how to approach a digital workplace strategically.

A first point to know is that digital workplace and digital transformation are similar but not synonymous, as Banting says. "Digital transformation is using digital technologies to better your business," including the employee experience perspective and automating workflows. "But the digital workplace also takes into account things like the types of devices people use, the types of workspace or workplace personas ... and how that all mixes together," he explains.

That's the key, Holtby agrees. "There are a lot of different moving parts ... that make up this digital workplace concept."

To hear more from Banting and Holtby on the digital workplace, tune into this video series. In episode one, below, the two elaborate on their definition of the digital workplace, discuss the various technologies and services that comprise the digital workplace ecosystem, and share their vision of how it plays out within an enterprise.

Stay tuned for additional episodes, and catch Banting and Holtby live at Enterprise Connect 2021, Sept. 27-29, in Orlando, Fla., where they'll be sharing more insight on digital workplace strategies and the future of work. Interested in attencing Enterprise Connect? As a WorkSpace Connect reader, you can receive $200 off your registration by using the code WSCAL200.

About the Author

Beth Schultz

In her role at Metrigy, Beth Schultz manages research operations, conducts primary research and analysis to provide metrics-based guidance for IT, customer experience, and business decision makers. Additionally, Beth manages the firm’s multimedia thought leadership content.

With more than 30 years in the IT media and events business, Beth is a well-known industry influencer, speaker, and creator of compelling content. She brings to Metrigy a wealth of industry knowledge from her more than three decades of coverage of the rapidly changing areas of digital transformation and the digital workplace.

Most recently, Beth was with Informa Tech, where for seven years she served as program co-chair for Enterprise Connect, the leading independent conference and exhibition for the unified communications and customer experience industries, and editor in chief of the companion No Jitter media site. While with Informa Tech, Beth also oversaw the development and launch of WorkSpace Connect, a multidisciplinary media site providing thought leadership for IT, HR, and facilities/real estate managers responsible for creating collaborative, connected workplaces.

Over the years, Beth has worked at a number of other technology news organizations, including All Analytics, Network World, CommunicationsWeek, and Telephony Magazine. In these positions, she has earned more than a dozen national and regional editorial excellence awards from American Business Media, American Society of Business Press Editors, Folio.net, and others.

Beth has a bachelor’s degree in journalism from the University of Illinois, Urbana-Champaign, and lives in Chicago.