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Liveblogging VoiceCon Keynotes: AvayaLiveblogging VoiceCon Keynotes: Avaya

Follow CEO Kevin Kennedy's speech here.

Eric Krapf

March 23, 2010

2 Min Read
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VoiceCon, OrlandoFollow CEO Kevin Kennedy's speech here.

VoiceCon, OrlandoHere's a liveblog of Kevin Kennedy's speech:

Three points of view:

Enterprise market for adoption of SIP is accelerating

Mechanisms of transformation of SIP are profound; significant near term cost advantages and even better business user enablement

Avaya will continue to focus on realtime communicationsExamples of SIP cost savings: Manufactuer 80K employees globally, less than four-month payback on adoption of Avaya Aura, "immediate significant opex cost" savings.

Global bank: SIP at the core; l70K employees, 12K already implemented

He shows four more examples, from manufacturing, healthcare, textiles and sales auctioneer. Gains of 14-27% time to revenue, 80% footprint reduction, cost savings of $225K per year for auctioneer, a relatively small company.

What SIP enables:

1. Infrastructure/dialplan consolidation

2. "The most epic aspect of SIP: It changes the application paradigm of over a century." The application can decide what network fulfills a request from the user, instead of the network deciding the relationship between the app and the user. It'll take time, but it's an "epic transition of the industry."

3. Multimodal

4. Session level granularity

5. "Comprehends Communications as a conference"--not necessarily just point to point.

6. Directory confederation enabled--no dedicated directory

The past year, we've only been exploiting the first of these six, he says.

Going forward, there are three guiding principles:

1. Innovation--SIP enables next gen collaboration; unify multiple modes of communications. He demos a speech-enabled, smartphone-based app that lets a user start a conference and pull in relevant contacts and documents. Participants can be dragged and dropped into breakout sub-conferences without the end user having to manually terminate or in any way reconfigure the connections himself. This came off very slick-looking. "The enablement of richer applications," Kennedy calls it.

2. Openness

3. "Fit for Purpose"VoiceCon, OrlandoFollow CEO Kevin Kennedy's speech here.

About the Author

Eric Krapf

Eric Krapf is General Manager and Program Co-Chair for Enterprise Connect, the leading conference/exhibition and online events brand in the enterprise communications industry. He has been Enterprise Connect.s Program Co-Chair for over a decade. He is also publisher of No Jitter, the Enterprise Connect community.s daily news and analysis website.
 

Eric served as editor of No Jitter from its founding in 2007 until taking over as publisher in 2015. From 1996 to 2004, Eric was managing editor of Business Communications Review (BCR) magazine, and from 2004 to 2007, he was the magazine's editor. BCR was a highly respected journal of the business technology and communications industry.
 

Before coming to BCR, he was managing editor and senior editor of America's Network magazine, covering the public telecommunications industry. Prior to working in high-tech journalism, he was a reporter and editor at newspapers in Connecticut and Texas.