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Avaya & HP Conclude Go-to-Market DealAvaya & HP Conclude Go-to-Market Deal

A three-year agreement includes joint training and intellectual property development as HP's services arm provides Avaya gear.

Eric Krapf

June 29, 2010

2 Min Read
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A three-year agreement includes joint training and intellectual property development as HP's services arm provides Avaya gear.

Avaya and HP today announced a new three-year agreement for HP's services arm to bring Avaya's complete product portfolio into the set of solutions they sell for Unified Communications and collaboration.

The announcement follows a similar one between HP and Alcatel-Lucent last month, which similarly focused on HP's services divisions--the former EDS and HP's Technology Services arm. It also builds on the companies' existing relationship by including, in the three-year pact, joint intellectual property development and knowledge transfer, and HP's use of some Avaya services in the go-to-market effort.

The companies cited a customer, Underwriters Laboratories, as an example of the fruits of these joint efforts (see here for more on UL's UC deployment). As I noted in that UL blog, Underwriters Laboratories' executives were much more focused on business results and organizational alignments than on the nitty-gritty of the technology. That's a theme that HP's Jay Chitnis amplified when I spoke with him (along with Avaya's Bruce Mazza) about the new partnership:

"The technology is not really the discussion," Jay Chitnis told me. "The discussion is understanding the people and process impacts, and ROI." Working with HP's consultants, UL was able to leverage its existing Avaya product base to start updating its infrastructure for UC, Jay added.

Bruce Mazza added that Avaya Aura is an especially good product for a consultative services company like HP, because of Aura's strong focus on bringing multiple vendors' communications infrastructure into a single framework that new UC capabilities can then be built on top of.

While previous joint sales and deployments were more "opportunistic," the new 3-year agreement includes provisions for joint training, and sets benchmarks for success of the effort at the end of the three-year term, Jay Chitnis and Bruce Mazza said.

About the Author

Eric Krapf

Eric Krapf is General Manager and Program Co-Chair for Enterprise Connect, the leading conference/exhibition and online events brand in the enterprise communications industry. He has been Enterprise Connect.s Program Co-Chair for over a decade. He is also publisher of No Jitter, the Enterprise Connect community.s daily news and analysis website.
 

Eric served as editor of No Jitter from its founding in 2007 until taking over as publisher in 2015. From 1996 to 2004, Eric was managing editor of Business Communications Review (BCR) magazine, and from 2004 to 2007, he was the magazine's editor. BCR was a highly respected journal of the business technology and communications industry.
 

Before coming to BCR, he was managing editor and senior editor of America's Network magazine, covering the public telecommunications industry. Prior to working in high-tech journalism, he was a reporter and editor at newspapers in Connecticut and Texas.