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Defining UCDefining UC

There's been a surprising amount of heat generated around a question that I assumed would be one of those dry techno-marketing issues: How do you define UC? Definitions abound. On her blog , Nancy Jamison has done a good job rounding up some of the key players' definitions.

Eric Krapf

December 17, 2007

2 Min Read
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There's been a surprising amount of heat generated around a question that I assumed would be one of those dry techno-marketing issues: How do you define UC? Definitions abound. On her blog, Nancy Jamison has done a good job rounding up some of the key players' definitions.

There's been a surprising amount of heat generated around a question that I assumed would be one of those dry techno-marketing issues: How do you define UC? Definitions abound. On her blog, Nancy Jamison has done a good job rounding up some of the key players' definitions.Nancy has this insight via Simon Gwatkin of Mitel:

He mentioned that it's no wonder the industry is so confused. For the first 100+ plus years of telephony we talked about analog and everyone knew what it was. For 30 years we talked of TDM and everyone knew what it was. But just in the last 7 years (and this is after hundreds of other acronyms in the PBX, contact center, and other applications markets), we have tossed around first VoIP, then IP Telephony, IP Communications, Integrated Communications, and now Unified Communications, not to mention others such as Business Process Integration and Communications Enabled Business Processes. I'm tired just typing this.

I agree with some of this. I don't think VOIP or IP-telephony were particularly confusing terms; they came pretty quickly to mean essentially like-for-like replacement of TDM phone systems with IP-based phone systems. This was a useful definition if you remember where the industry was coming from. Getting to an IP-based system that actually could function as a replacement for TDM took a little while.

But I agree that UC is still a squishy term, and I think this squishiness exemplifies the fundamental change in the industry. In the old days, voice could only go between 2 (later, more than 2) telephones. Now voice is all over the place, and so its application is similarly amorphous.

The confusion is the description, at least for now.

About the Author

Eric Krapf

Eric Krapf is General Manager and Program Co-Chair for Enterprise Connect, the leading conference/exhibition and online events brand in the enterprise communications industry. He has been Enterprise Connect.s Program Co-Chair for over a decade. He is also publisher of No Jitter, the Enterprise Connect community.s daily news and analysis website.
 

Eric served as editor of No Jitter from its founding in 2007 until taking over as publisher in 2015. From 1996 to 2004, Eric was managing editor of Business Communications Review (BCR) magazine, and from 2004 to 2007, he was the magazine's editor. BCR was a highly respected journal of the business technology and communications industry.
 

Before coming to BCR, he was managing editor and senior editor of America's Network magazine, covering the public telecommunications industry. Prior to working in high-tech journalism, he was a reporter and editor at newspapers in Connecticut and Texas.